September 5, 2017
The first Bata Heritage pop-up store in China was launched in August in a renowned multi-brand boutique in Guangzhou. A two-day event introduced the project to the local media and fashion industry and gave a preview of the Spring/Summer 2018 collection.
July 24, 2017
The Bata Children's Program (BCP) China recently concluded an initiative that aimed to help a group of young, underprivileged children with their English studies, as part of the BCP's focal point of improving education.
March 16, 2017
CEO Alexis Nasard and other Bata Group executives recently spent three days in China. Nasard outlined the Group’s direction and focused on forward planning with local management.
December 19, 2016
A group of volunteers from the Bata Children’s Program (BCP) China visited a home for disabled children earlier this month. They fulfilled their goals of spending time playing with the children and assisting in caring for the home.
November 14, 2016
Bata World News recently received a selfie that stood out for the moment in time it captured. The snapshot from Gary Yee shows a relaxed moment during the organization's first Global Product Review in Italy.
September 16, 2016
Jean Zeng is country manager of Bata China, and has been with Bata for 22 years. Bata World News recently spoke to her about her current role, and opportunities and developments in the region.
July 6, 2016
Volunteers from the Bata Children's Program (BCP) China recently visited the Qizhi special needs school in the Yuexiu district of Guangzhou, in order to carry out a soap-making activity with the school's children. The aim of the project was to teach the children how to ...
May 5, 2016
Sebastian Antezana is Group product coordinator at China Footwear Services, and was part of the team that won the “Count on Me” category of the Bata Awards 2015, for their Bata Procurement System mobile app. Bata World News spoke to him to learn how he was able to b...
April 15, 2016
As part of the opening of China's recent April 2016 Shoeline Review Meeting (SRM), a cultural evening was held at the China Footwear Services facilities in Guangzhou. The theme of the event was South Asian culture, and the entire South Asia team was dressed in tradition...