All the news in "Africa"

March 4, 2017
Interviews
Alberto Errico was recently appointed president for Africa. He offered Bata World News an in-depth look at how he is managing the region.
March 2, 2017
Store
On Feb. 24, Bata Zimbabwe reopened a store in Mabelreign, a suburb of the capital. It was a triumphant return after 16 years, and the neighborhood flocked to check out the store.
February 28, 2017
Market Trends
On February 19, Bata Uganda concluded a special Valentine's Day campaign that had been run in correspondence with the yearly festival of love. The campaign, dubbed “Bata Love Story,” started on February 6, and was engineered to encourage Facebook users to share ways...
February 24, 2017
Market Trends
In the first year since launching the Bata Club in January 2016, Bata Zambia succeeded in signing up over 100,000 members. This large-scale registration was accomplished through a competition held in Bata stores across the country, among other marketing initiatives such...
February 21, 2017
Interviews
The Mupfure Self Help Training Centre is one of 15 such institutions across Zimbabwe that provides vocationally focused further education for disadvantaged young people within the community. Bata is pioneering a private-public partnership here, supporting the students a...
February 18, 2017
Market Trends
On February 15, Bata Heritage posted a picture on social media site Instagram giving a preview of a special collection of Bata Safari boots, in collaboration with EDUN, the fashion label created by U2-singer Bono and wife Ali Hewson.
February 14, 2017
Market Trends
The outlook for South African e-commerce remains bullish for 2017, with online retail expected to cross the threshold of 10 billion South African rand over the course of the year. With such a significant figures involved, Bata South Africa is working hard to match its o...
February 3, 2017
Market Trends
Throughout 2016, Bata Malawi worked hard on increasing membership to its Bata Club loyalty scheme, which provides customers with points they can accumulate when shopping at Bata stores, in order to benefit from discounts and other promotions. These efforts paid off, and...
January 31, 2017
BCP
The Bata Children’s Program (BCP) Malawi, recently became involved in an initiative aimed at helping schoolgirls in the country to avoid missing school due to menstruation. The project hopes to achieve this by providing the girls with reusable sanitary pads so that th...