Month: August 2016

August 31, 2016
Product |
Bata Malaysia launched its Sveta sandal in June of this year, and the response from customers to the new shoe has been overwhelming. The sandal's combination of simplicity and comfort is helping it to fly off the shelves in stores across the country.
August 31, 2016
Corporate |
From August 22 to 26, Bata Zambia hosted Ronjoy Sengupta, acting President of Africa, during a visit to the company's stores and factory. The purpose of his trip included a review of business in the region, as well as attending a Long Service Awards ceremony and the Boa...
August 31, 2016
On August 4, the Bata Children's Program (BCP) Thailand conducted its second activity under the “Bring Smiles to Kids” project by bringing a group of 40 children from Tawanmai House to the Bangkok Planetarium Center. The event took place after last year's successful...
August 31, 2016
Interviews |
Bata World News recently spoke to several participants from the Product Knowledge course that was held in Indonesia from August 15 to 19, to hear their views and to discover what they found most beneficial about the training.
August 29, 2016
Product |
The team at Bata Malaysia launched its Rosemary ladies' wedge shoe in December 2014, and it has seen very positive sales since its introduction, selling 10,000 pairs in just one year. Thanks to a striking, yet easy-to-wear design, the Rosemary is proving to be popular w...
August 29, 2016
Corporate |
A mobile replica of Tomáš Baťa's office recently received the attention of thousands of people as it was toured around six different Czech and Slovak cities over a period of 60 days, as part of a Bata roadshow organized by the Thomas Bata Foundation.
August 26, 2016
Interviews |
Luis Pinto is country manager of Bata Mexico, and has been with Bata for many years. Bata World News interviewed him to hear about his experiences with the company, and his current projects in Mexico.
August 26, 2016
Bata in the news |
On August 11, the Toronto Star newspaper published an article by Carola Vyhnak about the origins of the Bata Shoe Museum, and founder Sonja Bata's struggle to make it happen despite mountains of red tape that threatened to block the project.
August 26, 2016
Corporate |
From August 15 to 19, the Bata Training Academy of Asia Pacific organized a second session of the Product Knowledge training course in Indonesia. The course was run as part of the Bata International training program to improve product selection skills for buyers, as wel...