Month: February 2015

February 27, 2015
Store |
The most important retail location for Bata Zambia just got a makeover! The store in Lusaka’s Manda Hill Mall is sure to reach an even higher turnover, from more than $1 million last year, with the modern design and appeal of the new Zeus Concept.
February 27, 2015
BCP |
The Bata Life website is now live! See the steps that people across the Bata world are taking to support sustainability, and the differences they are making for individuals, communities and the environment.
February 27, 2015
Interviews |
This week BWN readers can take a peek at another Bata workplace during a moment of fun. Mauricio Ardaya sent us a selfie from Bolivia, where colleagues were enjoying each other's company at a relaxed lunch during the Carnival period.
February 26, 2015
BCP |
Bata and AW Lab recently dedicated a day to a classroom of 16-year-old Italian high school students, giving them a taste of the working world at the European headquarters in Padova.
February 25, 2015
Corporate |
“Love makes me happy.” Following this winter’s “Because it makes me happy” slogan, this was the theme of a campaign rolled out in Bata Europe for Valentine’s Day.
February 24, 2015
Product |
In South Africa, Hank lace-up shoes from Toughees are the essence of dependability for customers but also for Bata. The shoe is credited with creating the school shoe market in the country, where it has been the core line of the business since 1954.
February 24, 2015
Store |
In celebration of the Chinese New Year, Bata Thailand has launched a themed campaign with brightly-colored store decorations and exciting promotions. It was rolled out storewide across the country on Feb. 6, delighting customers.
February 23, 2015
Store |
The Bata World News team caught up with Julian Ong. He is Bata Singapore’s first “general store manager,” a role that was created specifically for the Flagship store in Peninsula Plaza.
February 20, 2015
BCP |
The youngest volunteers of the Bata Children’s Program (BCP) Kenya, and those young at heart, proposed celebrating Valentine’s Day in a different way this year. The holiday fell on a Saturday, and the team took the opportunity to spend the day with the children who ...