Month: June 2014

June 30, 2014
Corporate |
Registration is still open for the Bata Awards! By popular demand, the deadline for submitting projects has been moved to Monday, July 7.
June 30, 2014
Product |
The North Star Classic 61 shoe has been providing comfort and durability to Bolivians since 1970. It is still a customer favorite today, with particular popularity among young people.
June 27, 2014
Interviews |
As Bata celebrates its 120th anniversary, the Bata World News team interviewed Bata family member Elvira Eilert Pignal. She gave us a look at the company through her eyes.
June 27, 2014
Corporate |
Over 25,000 trade visitors and 1,800 exhibitors met for Asia’s high-profile Metalworking and Machine Tools Technologies Fair at the Putra World Trade Center in Kuala Lumpur for four days in late May. Bata Industrials Malaysia was there with its Technology+ collections...
June 26, 2014
BCP |
BCP India, through its volunteer driven welfare activities, has ventured into the third phase upliftment of the Govt. Girls Primary School in Gurgaon, which provides education to 280 underprivleged students.
June 26, 2014
Corporate |
Pitch Magazine unveiled its annual list of Top 50 brands this year at the Leela Hotel in Gurgaon, India on June 4th and Bata was one of the eminent brands recognized for its marketing initiatives in 2014.
June 26, 2014
Interviews |
The Bata World News team caught up with Marcos Canovas, who became director of the Latam Shoe Innovation Center (SIC) six months ago, as he was also reaching the milestone of 20 years with Bata.
June 25, 2014
Corporate |
The fourth-quarter Shoeline Review Meeting was held in Guangzhou last month amidst the fanfare for the inauguration of the new offices of China Footwear Services (CFS). The company hosted over 200 Bata employees, including Group executives and buyers from around the wor...
June 25, 2014
BCP |
The Bata World News team interviewed Claudia Bousquet Arroyo, coordinator of Bata Children's Program (BCP) Mexico. She gave us insight into her personal motivation and her vision for the program.