All the news in "Africa"

Julio 4, 2017
Store
The team spirit among Ugandan store staff soared with the recent arrival of Bata’s smart new global uniform, buoyed further by appreciation from consumers on social media.
Junio 28, 2017
Market Trends
As the classic, trusted school shoe in South Africa, the Toughees brand needs no introduction, having been a staple of the classroom and playground for over 60 years. In order to help the brand continue to develop and resonate with a digital audience, Bata South Africa ...
Junio 26, 2017
Corporate
With Father’s Day as the focus for many retailers in the month of June, Bata South Africa took customer engagement even further with an innovative social media campaign, designed to show off some of the latest shoes in its men's collection and interact with its custom...
Junio 13, 2017
Corporate
El 19 de mayo, Thomas G. Bata visitó Bata Zambia, acompañado por Sarah Bata and Louise Treacy, ex secretaria de Compass y gerente general, como parte de un viaje a África. El objetivo de la visita era reunirse con los representantes de Bata Zambia y discutir el estad...
Junio 13, 2017
Product
Pata Pata Ashanti es una colección única de Bata Kenia que deja a las mujeres expresar su estilo propio y espíritu africano.
Junio 13, 2017
Market Trends
Tomy Takkies renewed its partnership with a key influencer this spring, effectively building brand awareness in the premium market and driving talkability.
Junio 9, 2017
Store
In line with its 2017 business strategy, Bata Zimbabwe celebrated the opening of a brand new Bata store. It is located on the busiest street in the city of Masvingo and has shown immense potential, with performance fully meeting estimates since opening.
Junio 9, 2017
Corporate
Entre el 20 y 27 de mayo, el Sr. y la Sra. Bata visitaron tres ciudades principales en Zimbabue, para conocer las actualizaciones y mejoras que se han realizado en las tiendas de la compañía y en su fábrica Bata. Además, el viaje incluyó una revisión de línea de ...
Junio 6, 2017
BCP
A job shadowing program the Bata Children’s Program (BCP) Kenya carried out at Bata Kenya in Limuru was highly successful. On May 18 and 19, 80 high school students were given the opportunity to work alongside Bata employees, as an optimal way to open their eyes to pr...